"Making a Killing: Phillip Morris, Kraft and Global Tobacco Addiction" viewing and discussion with Ted Pelletier

June 29, 2015

Brown Bag Labor Lunch Series #4

Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction and Discussion with Ted Pelletier who handled the first two appeals v. PM and RJR in California (Henley and Whiteley) who will share some litigation-specific stories of those cases and how they played a part in cracking Tobacco's long-asserted lack of liability. At their best, documentary films are a powerful tool in the fight for social justice. Tapping into this rich tradition, Making a Killing exposes Philip Morris/Altria's deadly abuses. This half-hour film shows how the tobacco giant uses its political power, size and marketing skill to spread tobacco addiction internationally, leaving in its wake a trail of death and disease. The documentary was made by award-winning film makers Kelly Anderson and Tami Gold, and produced by Corporate Accountability International, the executive producer of Academy Award winner Deadly Deception. Making a Killing uses once-secret corporate documents to show Philip Morris/Altria's role in the tobacco industry's deceptive and deadly history. The documentary shows how the corporation hooks children on tobacco and interferes with government attempts to protect public health. It exposes the aggressive advertising and promotional tactics Philip Morris/Altria uses, including footage of cigarette giveaways the corporation claimed to have stopped. Making a Killing also examines how Philip Morris/Altria uses its Kraft Foods subsidiary to influence media coverage and to gain political leverage in its fight against public health regulation, and how consumers pressured the corporation through the Kraft Boycott. This hard-hitting documentary serves as a call to join the growing grassroots movement to counter corporate power and save lives. (30 minutes)

LOCATION: Kazan McClain Satterley & Greenwood, 55 Harrison Street #400, Oakland